5

5" color screen with unbeatable clarity

DualBeam PLUS with SwitchFire

GPS w/ContourXD mapping

One-piece diecast aluminum frame

Sturdy graphite side covers

Easily removable palming side plate

Deep, machine forged and anodized aluminum spools

Anodized aluminum "power crank" 95MM reel handle

Titanium frame guides with Zirconium inserts

High modulus graphite blank

Outstanding control with minimum weight

TAC inlay reel seat

Hidden handle design with TAC inlays

High modulus graphite with titanium frame guides

Soft actions and fast tapers

Anodized, machined-aluminum spool and sideplate

Sure-Click bail

Anti-twist titanium line roller evenly lays line

Converts from right- to left-hand retrieve

Machined aluminum handle with soft touch knob

One-piece die cast aluminum frame

Machine forged and anodized aluminum spool

High-strength solid brass gearing

ZeroReverse one-way clutch bearing

Lightweight graphite side plates

One-piece lightweight graphite composite frame

8 premium double shielded stainless steel bearings

Zero-Reverse one-way steel clutch bearing

Die-cast, 12-hole, aluminum drilled anodized spool

Removable graphite palming side plate

One-piece die cast aluminum frame

11 double-shielded stainless steel bearings

External-adjust Multi-Setting Brake cast control

Right-side spool tension adjustment

Rugged carbon composite drag system

Tall, thin-bodied, lipless design

Hard vibrating, fluttering action

Designed for long casting

Textured scale, gill, and detailed fin

Extra large, deep-set 3D holographic eyes

Segmented, spear-shaped tail

Streamlined body

Great for flipping, pitching, and punching

High-action, twin flapping

Creates movement even at slow retrieve speeds

Extended body cavity accommodates a large hook

Nearly invisible underwater

20% stronger

Casts easily, ties smoothly

Ultra-sensitive

Faster sinking

Improved lure action

330-yd. spool

Size, shape, and profile of a natural leech

Fluttering motions imitates wounded prey

Replaces live bait for more durability

Comes in a re-sealable jar for safe, easy storage

Streamlined profile for maximum casting distance

Large internal rattle for lots of motion and sound

Flashy finish and 3D, holographic eyes

Ideal for targeting freshwater trophy gamefish

Equipped with VMC treble hooks

Durable plastic profile for more cast distance

Neutral buoyancy for suspended action

Cadence-type rattle matches swimming action

Hand-tuned and tank-tested

Equipped with VMC treble hooks

Aerodynamic shape with internal MaxCast mechanism

Moves with the classic "wounded minnow" wobble

Laser-engraved scales for an authentic look

Tungsten balls for balance and accurate casting

Equipped with VMC Spark Point treble hooks

Mimics the actions of a live, wounded baitfish

Proven effective on a variety of panfish

Vibrating tail quivers irresistibly in the water

True-to-life colors and natural-looking eyes

Unique legs create an enticing kicking action

Ideal for targeting bass and walleye

Soft plastic body is extremely durable

Pre-rigged with an extra-sharp 4/0 wide gap hook

Provokes more strikes than other leading soft bait

Perfectly sized for smaller hooks and lures

Long-lasting bait dissolves slowly in water

Moldable dough for effortless rigging

Eye-catching colors for underwater visibility

Biodegradable formula slowly dissolves in water

Sound chamber is loaded with BBs for a loud rattle

Can be fished with a fast or slow retrieve

Can be jigged without hook fouling

Excellent sinking and swimming action

Equipped with VMC treble hooks

Hand-poured soft plastic bait in attractive colors

Imitates the natural variations in live worms

Designed for drop-shotting in clear water

Unique sickletail design for natural motion

Soft, but firm texture is irresistible to fish

Great for flipping and pitching

Durable enough for year-round use

Look and feel like natural bait

Comes in a re-sealable container for safe storage

Maximum disturbance on fall and retrieve

Thick head for easy rigging

Paddle tail for increased vibration

Lifelike details, 3-D eyes, and attractive colors

Faster charging times in high temperatures

Short circuit protection

Waterproof and shock-resistant construction

Full metal body and sideplate

Machined and anodized aluminum spool

6 sealed stainless steel ball bearings

Infinite anti-reverse

Techno-balanced rotor gives smooth retrieves

E-glass technology

Lighted-blank design

Affords great bite detection at night

Increased sensitivity

X-Posed reel seats and split-grip cork handles

Armadilo Hide Finish

Freshwater and saltwater shapes and colors

Lifelike detail imitates natural prey

Ideal for multiple rigging options

Pack of 12

Power cast with crankbaits

Troll with extra lure depth

Breakthrough blend is strong and ultra sensitive

Moss Green

Composite construction

Composite shaft is guaranteed for life

Telescoping 6" handle

2-year warranty

5 stainless steel ball bearings

Instant anti-reverse clutch bearing

HM-45 graphite rod

Superior casting distance

Up to 15X greater abrasion resistance

Great knot strength smooth handling

G2 Precision Winding eliminates line memory

Superior casting distance

Up to 15X greater abrasion resistance

Great knot strength smooth handling

G2 Precision Winding eliminates line memory

Soft body creates irresistible lifelike action

Disperse attractant through the water

Simple and easy to use for anglers at any level

Brings noise and motion to the top 3 of the water

Classic shad shape with dressed rear

Irresistible rattle and Slashbait swimming action

Internal long-cast system

Equipped with VMC treble hooks

Wiggles, darts,and quivers like a wounded baitfish

Scent dispersion provokes strikes from bass

Ideal for drop-shotting, drifting, or jigging

Water-based, biodegradable formula

5" long

8 per pack

Looks and feels lifelike

Tastes like a leech

No memory going on the reel

Supple, and handles beautifully

Superior casting and accuracy

15X more abrasion resistance than other lines

Exceptional tensile and knot strength

3"

Perfectly balanced for casting or trolling

Rattle chamber transmits sound waves through water

Crafted with stunning translucent glass

Holographic foil spine reflects maximum light

Equipped with VMC treble hooks

Premium internal textured finishes

Internal rattle system

Internal long-casting mechanism

Premium VMC black nickel treble hooks

Suspending action

Balsa wood construction for buoyancy and control

Internal weights, tapered fuselage, and thin tail

Pulls easily through the water

Rattles to grab the attention of nearby predators

Equipped with VMC treble hooks

2" long

3/16 oz. weight

2-3/4" long

5/16 oz. weight

Closely resembles baitfish from around the world

Casts like a bullet and works at a range of depths

Equally effective when cast or trolled

Natural profile with classic wobble action

Hand-tuned and tank-tested

Can be fished in a stop-and-go or slow-wind style

Stainless steel through-wire construction

Flash Foil Teaser Tail for maximum attraction

Equipped with two sharp treble hooks

Internal weight system for consistently long casts

2-3/4" long

5/16 oz. weight